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  • The Founder 4.0
1 /10
Organic

TheFounder 4.0

€120,00

Reviews

Customer Reviews

Based on 171 reviews
78%
(134)
13%
(22)
5%
(8)
2%
(4)
2%
(3)
J
Jens Sørensen
Excellent shirt

Excellent shirt - lovely quality

r
renejensen91 Jensen
My new favorite shirt

For business casual, this version is really good. Soft and nice.

M
Mathias Bo
A button has already fallen off

I think the quality has declined since I bought my first one back in 2015/16. They have become more flashy at first sight, but where I previously couldn't wear them out, it's different today. Unfortunately

N
Niels Krarup
Other Colors

Would like to be able to order a dark green and light red

A
Anonymous
Worth every penny

Have used The Founder for several years, definitely a shirt worth giving a shot - worth every penny.

123

Reviews in Other Languages

P
Peter Hasbak

The Founder 4.0 | Light blue stripe

G
Gustav Ebler Johansen

God

K
Kasper Martinsen

The Founder 4.0 | Light blue stripe

123

Color: White

See all (4)

Choose color

White
Light blue
Light blue stripe
Navy

Size guide

Enter your measurements

cm
kg
year

Choose fit and size

Super Slim Fit:
Our most tailored model, typically suited for very slim bodies.
Slim Fit:
Our most popular fit. Tailored model that suits a regular body shape. Also available in a shorter (-3cm) and longer version (+4 cm) in selected sizes.
Contemporary Fit:
For the bon vivant. Not as tailored as our other fits, but still with darts in the back.

Order before 5:00 PM and we will pack your order today

Expected delivery:

Pick up at our Flagship store in Copenhagen

    • Reviews

    Customer Reviews

    Based on 171 reviews
    78%
    (134)
    13%
    (22)
    5%
    (8)
    2%
    (4)
    2%
    (3)
    J
    Jens Sørensen
    Excellent shirt

    Excellent shirt - lovely quality

    r
    renejensen91 Jensen
    My new favorite shirt

    For business casual, this version is really good. Soft and nice.

    M
    Mathias Bo
    A button has already fallen off

    I think the quality has declined since I bought my first one back in 2015/16. They have become more flashy at first sight, but where I previously couldn't wear them out, it's different today. Unfortunately

    N
    Niels Krarup
    Other Colors

    Would like to be able to order a dark green and light red

    A
    Anonymous
    Worth every penny

    Have used The Founder for several years, definitely a shirt worth giving a shot - worth every penny.

    123

    Reviews in Other Languages

    P
    Peter Hasbak

    The Founder 4.0 | Light blue stripe

    G
    Gustav Ebler Johansen

    God

    K
    Kasper Martinsen

    The Founder 4.0 | Light blue stripe

    123
Sharp. Even onCasual Fridays

Joachim Latocha, Founder

The Founder krave The Founder manchet
  • Signature oxford

    Signature oxford

    Although our signature oxford is the heaviest fabric type in our range, it is now even softer and lighter than ever before.

Organic cotton of the absolute world-class

In all our business shirts, we use only 100% organic extra-long staple (ELS) Giza cotton. The cotton is certified, free from recycled plastic, and in the top 0.1% of the world's cotton fibers.

The Founder opsmurt ærme Bomuldsgarn

  • Organic cotton from Egypt

    We use only organic Giza cotton from the fields near the Nile Delta in Egypt. The natural water resource from the Nile allows us to produce without using synthetic pesticides or GMO seeds.

Synthetic fibers. No thanks.

As a responsible company, we would never dream of adding non-biodegradable synthetic fibers such as elastane, lycra, spandex, polyester, etc., to our shirts.

There are actually natural alternatives to achieve the same stretchability, but plastic is the easy, cheap, and polluting method. All textiles that are used repeatedly will lose some of their mass over time.

This means that parts of the textile end up in the environment, either from washing or from contact with various surfaces. We don't like microplastics; therefore, we choose the natural alternative, even though it is a bit more challenging and costly.

CO2 Footprint

What gets measured gets managed

We are proud that with Generation 4, we have reduced the CO2 footprint of our shirts by almost 50%. This is among the absolute lowest in our industry. We have therefore taken a very big step, but we expect to find further optimizations in the future.

*Figures are given as kg/CO(e)

  • 3,3 kg

    TheConsultant

  • 3,8 kg

    TheCEO

  • 2,9 kg

    TheLawyer

  • 3,9 kg

    TheFounder

CO2 Footprint

Generation 4.0

Business shirts in 100% organic cotton.

Of course.

  • Italian fabrics

    The first generation of BARONS shirts consisted of the two models: The Consultant and The CEO. They were produced from fabrics by the respected Italian textile supplier Albini Group.

When less becomes more

What the shirt warriors say...

Let customers speak for us

from 1769 reviews

Mooie details en mega comfortabel om te dragen

Simon Staudt
The Lawyer 4.0 | Middenblauwe streep
Het perfecte overhemd

Ik moet beginnen met toegeven dat ik een enorme Barons-fan ben en een versie van al hun overhemden heb. Dat gezegd hebbende, is deze echt uniek! Hij is zo zacht en comfortabel, zit extreem goed en is gewoon 5-10% lekkerder dan alle andere al fantastische overhemden. Probeer het en je wilt niets anders meer dragen!

Sebastian Østfeldt
The Merino Edition
Mooi

Mijn vrouw zei: hou nu op, wat is dat overhemd mooi! Beter wordt het niet.

Carsten Lauridsen
The CEO 4.0
Goed product.

Ben blij met de jas, een heerlijk kwaliteitsproduct.

Søren Guul
The Driver | Navy
Fantastische kwaliteit

Heerlijk overhemd dat de hele dag scherp blijft. Is zacht en fijn om te dragen en voelt luchtig aan als je in een warme vergaderzaal zit.

Kan zeker aanbevolen worden

Michael Elkær Meisner
The Merino Edition
Topkwaliteit

Echt goed overhemd.
Het is iets steviger in kwaliteit dan je in eerste instantie zou verwachten. Dit vereist een snelle strijkbeurt na het wassen - maar dat weet iedereen dat alle goede overhemden dat nodig hebben.
Over het algemeen topkwaliteit, waarvan ik zeker weet dat het beter wordt na een paar wasbeurten.
Ik ben trouwens dol op de knopen.

Opnieuw gekocht
The Consultant 4.0 | Extreme cutaway
Super comfortabel wol overhemd

Echt een heerlijk overhemd, goede pasvorm, je denkt helemaal niet aan Wol, alleen aan welzijn, hoop dat er meer kleurvarianten komen -

Jess Nielsen
The Merino Edition
The Consultant 4.0

Super kwaliteit en pasvorm

Nils Christensen
The Consultant 4.0 | Archive
Heerlijk

Goede pasvorm en heerlijk comfortabel overhemd. Kan zeker aanbevolen worden.

Henrik M.
The Consultant 4.0

The Lawyer 3.0

Lukas Beraki
The Lawyer 3.0
Uitstekend overhemd

Uitstekend overhemd - heerlijke kwaliteit

Jens Sørensen
The Founder 4.0 | Lichtblauwe streep
Koninklijk overhemd

Meest comfortabele overhemd tot nu toe.

Nicolai Andersen
The Merino Edition
The Merino Edition - super heerlijk overhemd

The Merino Edition overhemd - beste overhemd ooit - duur, maar super kwaliteit - voor het geld, super ontworpen overhemd - zacht en heerlijk om te dragen. En perfect voor zowel lente, herfst als winter.

Finn Jørgensen
The Merino Edition
Heerlijke kwaliteit

Het overhemd bevindt zich precies op het snijvlak tussen casual en business. Het kan alles, maar zit het liefst over de broek. Zit perfect als je een beetje rond de taille bent :)

Flemming Gyldenhammer
The Merino Edition
Mijn nieuwe favoriete overhemd

Voor business casual is deze versie echt goed. Zacht en heerlijk.

renejensen91 Jensen
The Founder 4.0