Skip to content

THE FOUNDER CHINO - $counter

BARONS
  • Shop
  • Shirts
  • Club
  • Flagship
  • TheConsultant
    The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
    TheConsultant

    The classic business shirt woven in our smooth and thin signature fabric. One of the most wrinkle-free shirts on the market without the use of synthetic fibers

    See the entire collection

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the Consultant 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the Consultant 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Consultant 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Consultant 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Consultant 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Consultant 4.0

      €120

  • TheCEO
    The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
    TheCEO

    The elegant look with the heavily woven fabric and the visible diagonal twill structure. Perfect for when you need to be formal or stand out sharply in the boardroom on Monday morning.

    See the entire collection

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the CEO 4.0

      €135

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the CEO 4.0

      €135

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the CEO 4.0

      €135

  • TheLawyer
    The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
    TheLawyer

    The striped one in our lightest signature twill fabric. The perfect shirt when you need to make a strong entrance at your next negotiation meeting. Very high resistance to wrinkles and a silky smooth surface.

    See the entire collection

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the Lawyer 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the Lawyer 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Lawyer 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Lawyer 4.0

      €120

  • TheSicilian
    The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
    TheSicilian

    Your companion through the summer – from the office to the coast. The ideal summer shirt in airy and breathable linen grown in Normandy.

    See the entire collection

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Sicilian 2.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Sicilian 2.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the Sicilian 2.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the Sicilian 2.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Sicilian 2.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Sicilian 2.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Sicilian 2.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Sicilian 2.0

      €120

  • TheTraveller
    The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
    TheTraveller

    An overshirt crafted from linen and recycled cotton, woven like flannel (265 GSM). Light and breathable, perfect for wearing from warm spring days right into summer.

    See the entire collection

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      News
      the Traveller

      €200

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      News
      the Traveller

      €200

  • TheDriver
    The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
    TheDriver

    The overshirt in 100% wool is designed for the transitional seasons - whether you're in a car, on a bike, or taking the metro.

    See the entire collection

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Bestseller
      the Driver

      €230

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Driver

      €230

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Driver

      €230

  • TheFounder
    The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
    TheFounder

    Even though the iconic Oxford shirt has a heavy fabric type, our interpretation in organic Giza cotton is made even softer and lighter than ever before.

    See the entire collection

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Founder 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Founder 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Founder 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Founder 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Founder 4.0

      €120

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Founder Mini

      €40

  • TheAmbassador
    The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
    TheAmbassador

    Our most comfortable model is available as a polo and shirt. Made from finely woven and relatively heavy piqué polo fabric. 100% organic cotton with long fibers for a longer lifespan with an airy and soft feel.

    See the entire collection

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Ambassador Polo

      €90

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Ambassador Polo

      €90

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Only Small Left
      the Ambassador Polo

      €90

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      Only Small Left
      the Ambassador Polo

      €90

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Ambassador

      €105

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Ambassador

      €105

    • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      the Ambassador

      €105

  • TheConsultant
  • TheCEO
  • TheLawyer
  • TheSicilian
  • TheTraveller
  • TheDriver
  • TheFounder
  • TheAmbassador
Log in
Cart (0)
  • Category
    • Bestsellers
    • Shirts
    • Overshirts
    • Polo Shirts
    • Bags
    • Archive
    • View all
  • Colours
    • White
    • Light Blue
    • Stripes
    • Navy
    • Black
  • Fit
    • Super slim fit
    • Slim fit
    • Contemporary fit
    • Casual
  • Material
    • Organic cotton
    • Merino wool
    • Wool
    • Linen
  • Model
    • The Consultant
    • The CEO
    • The Lawyer
    • The Founder
    • The Sicilian
    • The Ambassador
    • The Traveller
    • The Driver
    • The Bags
    • See all
The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Business shirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Business shirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Overshirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Bags

  • Model
    • Bestsellers
    • The Consultant
    • The CEO
    • The Lawyer
    • The Founder
    • The Sicilian
    • The Ambassador
    • The Merino Edition
    • See all
  • Colour
    • White
    • Light Blue
    • Striped
    • Navy
    • Black
  • Fit
    • Super slim fit
    • Slim fit
    • Contemporary fit
  • Length
    • Short (-3cm)
    • Standard
    • Long (+4cm)
  • Materials
    • Organic Cotton
    • Merino wool
    • Linen
The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Business shirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Linen shirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Oxford shirts

info_Model: 185 cm, 83 kg wearing Slim fit M (39-40)

Pique

  • Club
    • Sign up
    • BARONS Clubhouse
    • Download your wallet pass
    • Club FAQ
    • Log in
  • Events
    • Sauna Sessions
    • Workout Sessions
    • All events
  • Man in the shirt - Podcast
    • Eskild Ebbesen: 20 Years at the Top
    • David Ove: Resilience and Discomfort
    • Mikkel Severin: On Emotional Intelligence
    • Lars Elbæk: Commerce & Psychological Techniques
    • Linen all episodes on Spotify
    • Watch all episodes on YouTube
The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

The Club

Join the BARONS Club

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Sauna Sessions

Read more here

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Social Workout Sessions

Read more here

Close
Flagship
Log in
Gift Card
Size guide
""
Contact us
Close
Bestsellers Shirts Overshirts Polo Shirts Bags Archive View all
White Light Blue Stripes Navy Black
Super slim fit Slim fit Contemporary fit Casual
Organic cotton Merino wool Wool Linen
The Consultant The CEO The Lawyer The Founder The Sicilian The Ambassador The Traveller The Driver The Bags See all
The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Business shirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Business shirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Overshirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Bags

Close
Bestsellers The Consultant The CEO The Lawyer The Founder The Sicilian The Ambassador The Merino Edition See all
White Light Blue Striped Navy Black
Super slim fit Slim fit Contemporary fit
Short (-3cm) Standard Long (+4cm)
Organic Cotton Merino wool Linen
The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Business shirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Linen shirts

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Oxford shirts

info_Model: 185 cm, 83 kg wearing Slim fit M (39-40)

Pique

Close
Sign up BARONS Clubhouse Download your wallet pass Club FAQ Log in
Sauna Sessions Workout Sessions All events
Eskild Ebbesen: 20 Years at the Top David Ove: Resilience and Discomfort Mikkel Severin: On Emotional Intelligence Lars Elbæk: Commerce & Psychological Techniques Linen all episodes on Spotify Watch all episodes on YouTube
The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

The Club

Join the BARONS Club

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Sauna Sessions

Read more here

The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

Social Workout Sessions

Read more here

Log in
Cart (0)
  • Shirts
  • Polo
  • The Archive
  • Events
  • Man In The Shirt
  • About us
  • Contact us
  • Returns / Exchanges
  • The Shirt Finder
  • Size Guide
  • Care Guide
  • Digital Gift Card
  • Flagship Store (Copenhagen K)
Cart (0)
  • TheConsultant
  • TheCEO
  • TheLawyer
  • TheSicilian
  • TheFounder
  • TheAmbassador
  • Shop all

Shop fit

  • Slim Fit
  • Super Slim Fit
  • Contemporary Fit

Shop color

  • White shirts
  • Light blue shirts
  • Striped shirts
  • Dark blue shirts
  • Black shirts

Shop collar

  • Classic Cutaway
  • Extreme Cutaway
  • Button-Down
Cart (0)
  • Our vision
  • CSR
  • Footprint
  • x Coolunite (2022/23)

Your cart (0)

€50 EUR from free shipping (free for Club members) Free shipping achieved
    Expected delivery:

    Total (incl. VAT)

    €0

    Order before 2:00 PM and we will ship today.

    Expected delivery:

    Pick up at our Flagship store in Copenhagen

    Your cart is empty

    Recommended in your size

      Accept our terms and conditions

      To complete your purchase, you must accept our terms and conditions

      The Archive

      Sign up and get Priority Access when The Archive opens again

      Sign up and get notified

      Back
      • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      • White signature twill fabric
      • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      1 /5
      • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      • The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      • White signature twill fabric

      1 /5

      1. Home
      2. |
      3. All Shirts
      4. |
      5. The Consultant
      6. |
      7. The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

      TheConsultant 4.0

      €92

      Color: The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

      See all (7)
      The Consultant White BARONS Skjorte
      The Consultant Light blue BARONS skjorte
      The Consultant 4.0 | Black | Archive
      The Consultant 4.0 | Navy | Archive
      The Consultant 4.0 | Extreme cutaway | Archive
      The Consultant French Cuff BARONS Skjorte

      Choose color

      The Consultant White BARONS Skjorte
      White
      The Consultant Light blue BARONS skjorte
      Light blue
      The Consultant 4.0 | Black | Archive
      Black
      The Consultant 4.0 | Navy | Archive
      Navy
      The Consultant 4.0 | Extreme cutaway | Archive
      Extreme cutaway
      The Consultant French Cuff BARONS Skjorte
      French cuff
      The Consultant 4.0 | Extreme cutaway | French Cuff | Archive
      The Consultant 4.0 | Extreme cutaway | French Cuff | Archive

      Size guide

      Enter your measurements

      cm
      kg
      year

      Back

      How should the shirt fit?

      Back

      Finding your size....

      No size found. But that doesn't mean we don't have a shirt in your size. Use one of our other methods to find your size or contact our customer service via chat or email for assistance.

      Chest

      101 cm

      Stomach

      90 cm

      Length

      77 cm

      Sleeve

      64 cm

      Sleeve + shoulder

      87 cm

      Chest

      108 cm

      Stomach

      96 cm

      Length

      79 cm

      Sleeve

      65 cm

      Sleeve + shoulder

      89 cm

      Chest

      108 cm

      Stomach

      96 cm

      Length

      79 cm

      Sleeve

      65 cm

      Sleeve + shoulder

      89 cm

      Chest

      114 cm

      Stomach

      102 cm

      Length

      81 cm

      Sleeve

      67 cm

      Sleeve + shoulder

      92 cm

      Chest

      114 cm

      Stomach

      102 cm

      Length

      81 cm

      Sleeve

      67 cm

      Sleeve + shoulder

      92 cm

      Chest

      120 cm

      Stomach

      108 cm

      Length

      82 cm

      Sleeve

      69 cm

      Sleeve + shoulder

      94 cm

      Chest

      120 cm

      Stomach

      108 cm

      Length

      82 cm

      Sleeve

      69 cm

      Sleeve + shoulder

      94 cm

      Chest

      108 cm

      Stomach

      100 cm

      Length

      78 cm

      Sleeve

      64 cm

      Sleeve + shoulder

      87 cm

      Chest

      114 cm

      Stomach

      106 cm

      Length

      81 cm

      Sleeve

      65 cm

      Sleeve + shoulder

      89 cm

      Chest

      114 cm

      Stomach

      106 cm

      Length

      81 cm

      Sleeve

      65 cm

      Sleeve + shoulder

      89 cm

      Chest

      120 cm

      Stomach

      112 cm

      Length

      83 cm

      Sleeve

      67 cm

      Sleeve + shoulder

      92 cm

      Chest

      120 cm

      Stomach

      112 cm

      Length

      83 cm

      Sleeve

      67 cm

      Sleeve + shoulder

      92 cm

      Chest

      120 cm

      Stomach

      112 cm

      Length

      83 cm

      Sleeve

      67 cm

      Sleeve + shoulder

      92 cm

      Chest

      120 cm

      Stomach

      112 cm

      Length

      83 cm

      Sleeve

      67 cm

      Sleeve + shoulder

      92 cm

      Chest

      133 cm

      Stomach

      126 cm

      Length

      85 cm

      Sleeve

      69 cm

      Sleeve + shoulder

      95 cm

      Chest

      133 cm

      Stomach

      126 cm

      Length

      85 cm

      Sleeve

      69 cm

      Sleeve + shoulder

      95 cm

      Chest

      Lay the shirt flat with the buttons closed. Measure the chest 1 cm below the armhole.

      Waist

      Lay the shirt flat with the buttons closed. The waist measurement is taken at the narrowest point on the shirt, typically around the 3rd button from the bottom.

      Sleeve

      Measure from the outermost point of the shoulder to the bottom of the sleeve.

      Length

      Turn the shirt with the back facing up. Measure from the bottom of the collar to the bottom of the shirt.

      We recommend

      Same size

      Eton Slim fit is very similar to our size and fit. There may be a tendency for shorter sleeves.

      We recommend

      Same size

      Eton Slim fit is very similar to our size and fit. There may be a tendency for shorter sleeves.

      We recommend

      Same size

      Eton Slim fit is very similar to our size and fit. There may be a tendency for shorter sleeves.

      We recommend

      Same size

      Eton Slim fit is very similar to our size and fit. There may be a tendency for shorter sleeves.

      We recommend

      Unfortunately, BARONS does not have slim 45

      We recommend

      Unfortunately, BARONS does not have slim 46

      We recommend

      Same size. Our sleeves are 2 cm shorter

      We recommend

      Same Size

      We recommend

      Same Size

      We recommend

      Same Size

      We recommend

      Same size. Our sleeves are 2 cm shorter

      We recommend

      BARONS size 46 is somewhat larger across the chest and stomach, so consider size 45

      We recommend

      Same size. Barons is slightly shorter in the sleeves and body.

      We recommend

      Same size. Ours are 2 cm shorter on the sleeves.

      We recommend

      BARONS is slightly narrower at the waist. Go up a size if your Stenströms is too tight around the stomach.

      We recommend

      Please note that ours are narrower across the chest and waist. Consider a size 45.

      We recommend

      Unfortunately, BARONS does not have slim 45

      We recommend

      Unfortunately, BARONS does not have slim 46

      We recommend

      Same size but BARONS is shorter in sleeve and body length

      We recommend

      Same size but note that BARONS is 2 cm shorter on the sleeves

      We recommend

      Same size

      We recommend

      BARONS is slightly smaller, so we recommend a size 45

      We recommend

      BARONS is significantly smaller at the chest and waist, so choose a size 46

      We recommend

      Same size

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but note that BARONS is slightly larger across the chest

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but note that BARONS is slightly larger across the chest and 2 cm longer in the sleeves.

      We recommend

      Same size, but BARONS fits closer around the stomach and is 2 cm shorter in length

      We recommend

      Same size, but BARONS fits closer around the stomach and is 2 cm shorter in length

      We recommend

      BARONS recommends trying a contemporary size 42

      We recommend

      Unfortunately, BARONS does not have slim 45

      We recommend

      Unfortunately, BARONS does not have slim 46

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but note that BARONS is slightly larger across the chest

      We recommend

      Same size, but note that BARONS is slightly larger across the chest

      We recommend

      Same size, but note that BARONS is slightly larger across the chest

      We recommend

      Unfortunately, BARONS does not have slim 46

      We recommend

      Unfortunately, BARONS does not have slim 45

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same Size

      We recommend

      BARONS is slightly smaller across the chest, so consider size 43

      We recommend

      Same size

      We recommend

      Same size

      We recommend

      Try a size 45

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Unfortunately, BARONS does not have slim 45

      We recommend

      Unfortunately, BARONS does not have slim 45

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but BARONS fits more closely over the chest and stomach

      We recommend

      Won't match a BARONS size

      We recommend

      Unfortunately, BARONS does not have slim 45

      We recommend

      Unfortunately, BARONS does not have slim 46

      We recommend

      Same size, but BARONS fits more closely around the stomach

      We recommend

      Same size, but BARONS fits closer across the chest

      We recommend

      Same size, but BARONS fits more closely over the chest and stomach

      We recommend

      A size 45 in BARONS

      We recommend

      A size 46 in BARONS

      We recommend

      A size 46 in BARONS

      Phone: (+45) 5070 0072
      Email: hello@baronsofficial.com
      Live chat: Accessible via the icon at the bottom right of the page

      Customer service opening hours
      Mon - Fri: 9:00 - 16:00
      Sat: Closed
      Sun/public holidays: Closed

      Choose fit and size

      Slim Fit:
      Our most popular fit. Tailored model that suits a regular body shape. Also available in a shorter (-3cm) and longer version (+4 cm) in selected sizes.
      Contemporary Fit:
      For the gentleman. Not as tailored as our other fits, but still with darts in the back.
        Choose size
        Notify Me When Available
        Notify Me When Available

        Order before 2:00 PM and we will ship today.

        Expected delivery:

        Pick up at our Flagship store in Copenhagen

          • Our bestseller and our take on the classic business shirt. We all know the importance of having a few reliable choices hanging in the wardrobe for busy mornings. The shirt you grab from the closet, knowing it still looks sharp at the end of the day. Made with our specially developed lightweight twill fabric (130 g/m2), treated with a unique Swiss non-iron technology. This ensures the shirt stays impeccably sharp all day. And you'll need to iron it much less after washing.
        • Shipping

          • We offer free shipping on all orders over 1,000 DKK.
          • BARONS Club members always receive free shipping, regardless of order size.
          • For non-members, shipping costs 29 DKK for orders under 1,000 DKK.

          We ship with GLS Parcel Shop as standard, but also offer:

          ✔ GLS Business – delivery to workplace for 39 DKK (weekdays)

          ✔ GLS Private – Home delivery for 39 DKK (Monday-Saturday)

          ✔ Burd Evening Delivery – delivery on weekdays between 18:00-22:00 for 39 DKK


          All orders with GLS placed before 17:00 are shipped the same day – 365 days a year.

          Easy & free exchange

          • Exchange is always freewhen you use our return portal – whether you are a member or not.

          Return & Refund

          • 30-day return policy for all customers
          • 100-day return policy for BARONS Club members
          • 14-day return policy for items purchased in Archive Store

          When returning for a refund, a shipping fee of 50 DKKis charged if you use our return portal.

          Uncollected packages

          If your package is not collected, we charge an administration fee of 49 DKK, regardless of whether the package is to be resent or refunded.

          • Our bestseller and our take on the classic business shirt. We all know the importance of having a few reliable choices hanging in the wardrobe for busy mornings. The shirt you grab from the closet, knowing it still looks sharp at the end of the day. Made with our specially developed lightweight twill fabric (130 g/m2), treated with a unique Swiss non-iron technology. This ensures the shirt stays impeccably sharp all day. And you'll need to iron it much less after washing.
        • Shipping

          • We offer free shipping on all orders over 1,000 DKK.
          • BARONS Club members always receive free shipping, regardless of order size.
          • For non-members, shipping costs 29 DKK for orders under 1,000 DKK.

          We ship with GLS Parcel Shop as standard, but also offer:

          ✔ GLS Business – delivery to workplace for 39 DKK (weekdays)

          ✔ GLS Private – Home delivery for 39 DKK (Monday-Saturday)

          ✔ Burd Evening Delivery – delivery on weekdays between 18:00-22:00 for 39 DKK


          All orders with GLS placed before 17:00 are shipped the same day – 365 days a year.

          Easy & free exchange

          • Exchange is always freewhen you use our return portal – whether you are a member or not.

          Return & Refund

          • 30-day return policy for all customers
          • 100-day return policy for BARONS Club members
          • 14-day return policy for items purchased in Archive Store

          When returning for a refund, a shipping fee of 50 DKKis charged if you use our return portal.

          Uncollected packages

          If your package is not collected, we charge an administration fee of 49 DKK, regardless of whether the package is to be resent or refunded.

        TheConsultant 4.0
        €92
        Notify Me When Available
        Our all-time bestseller with amodern and distinctive collar.

        Joachim Latocha, Founder

        • The world's top 0.1% best cotton

          The world's top 0.1% best cotton

          The fabric is woven with our specially developed lightweight twill and finished with a unique Swiss non-iron technology. This means you can iron a little less and still look sharp all day. In all our business shirts, we use only 100% organic extra-long staple (ELS) Giza cotton. Only 0.1% of the world's organic cotton fibers have this quality. This way, you are guaranteed a shirt that lasts longer and is comfortable to wear, wash after wash.

        • Extreme cutaway collar

          Extreme cutaway collar

          For those who want a more modern look. Our collar stays and interlining technology ensure that the collar retains its shape wash after wash. If you prefer a more classic look, you can get this shirt with a classic cutaway.

        • French cuff

          French cuff

          The Consultant here has been given double cuffs (French cuffs). The perfect shirt for the true old-school gentleman.

        Organic cotton of the absolute world-class

        In all our business shirts, we use only 100% organic extra-long staple (ELS) Giza cotton. The cotton is certified, free from recycled plastic, and in the top 0.1% of the world's cotton fibers.

        Bomuldsblomst The Founder opsmurt ærme Bomuldsgarn
        • Organic cotton from Egypt

          We only use organic Giza cotton from the fields near the Nile Delta in Egypt. The natural water resource from the Nile allows us to produce without using synthetic pesticides or GMO seeds.

        • Comfort – without plastic

          To enhance comfort, we use a special weaving technique that gives the shirt 10-15% natural stretch. All without adding synthetic plastic fibers.

        • Cotton is not just cotton

          When it comes to cotton, it's incredibly simple. The longer the fibers, the longer the shirt lasts. That's why we only use 100% organic extra-long staple Giza cotton, also known as "ELS cotton," which represents the top 0.1% of the global cotton market.

        Synthetic fibers. No thanks.

        As a responsible company, we could never dream of adding non-biodegradable synthetic fibers such as elastane, lycra, spandex, polyester, etc., to our shirts.

        There are actually natural alternatives to achieve the same stretchability, but plastic is the easy, cheap, and polluting method. All textiles that are used repeatedly will lose some of their mass over time.

        This means that parts of the textile end up in the environment, either from washing or from contact with various surfaces. We don't like microplastics; therefore, we choose the natural alternative, even though it is a bit more cumbersome and costly.

        CO2 Footprint

        What gets measured gets managed

        We are proud that with Generation 4, we have reduced the CO2 footprint of our shirts by almost 50%. This is among the absolute lowest in our industry. Therefore, we have taken a very big step, but we expect to find further optimizations in the future.

        *Figures are given as kg/CO(e)

        CO2 Footprint

        CO2 Footprint

        Our shirts should not be see-through when you wear them. However, we want to ensure they are completely transparent when it comes to the CO2 footprint. Would you like all the details? Then click below and read more about why we do it, how we have calculated these numbers, and most importantly: Where our focus is moving forward.
        CO2 Footprint
        • 3,3 kg

          TheConsultant

          3,3 kg

        • 3,8 kg

          TheCEO

          3,8 kg

        • 2,9 kg

          TheLawyer

          2,9 kg

        • 3,9 kg

          TheFounder

          3,9 kg

        CO2 Footprint

        Generation 4.0

        Business shirts in 100% organic cotton.

        Of course.

        • Italian fabrics

          The first generation of BARONS shirts consisted of the two models: The Consultant and The CEO. They were produced from fabrics by the respected Italian textile supplier Albini Group.

        • BARONS signature fabric launches

          In the spring of 2017, we introduced the second generation – The first shirts produced in our proprietary signature fabric. At the same time, we introduced a new fit, Contemporary fit, which we still have. Over the following two years, we also introduced The Lawyer and The Founder to the product range.

        • Introducing Natural Stretch

          In all our self-developed fabric types, we introduced a new textile technology. We call it 'Natural Stretch', which means the fabric is more flexible and comfortable—without adding synthetic fibers. Additionally, both The CEO & The Consultant have been continuously refined with a new fusing technology. A sealing method that ensures no lint can accumulate between the three fabric layers that hold the buttons and buttonholes in a shirt. Your white shirt should remain completely white, wash after wash.

        • 100% organic cotton

          Generation 4 is our biggest innovation to date. Unlike Generation 3, which was built on conventional cotton, Generation 4 is exclusively based on some of the rarest and most exclusive cotton in the world - namely extra-long staple Giza cotton. The cotton represents the top 0.1% of the cotton market.

        • The Shirt. Forever refined.

          In the future, we will focus even more on reducing the carbon footprint of even the smallest components such as buttons, thread, and packaging. Additionally, we will continue to focus on increasing the share of renewable energy sources among our subcontractors. We do not yet have the perfect solution – but we are working on finding it.

        When less becomes more

        See all shirts

        Blog feed

        Jens Bjørn Andersen: "Jeg har aldrig læst en hel managementbog"

        Jens Bjørn Andersen: "I have never read an entire management book"

        Blog feed

        June 2024

        1 minutes reading

        Blog feed

        • Eskild Ebbesen: "Jeg tror ikke nogen bliver verdens bedste i dag uden at være utrolig nysgerrig og videbegærlig"

          Eskild Ebbesen: "I don't think anyone becomes the best in the world today without being incredibly curious and eager to learn."

          1 minutes reading

        • David Owe: "Jeg udsætter mig for noget ubehageligt hver dag"

          David Owe: "I expose myself to something uncomfortable every day"

          1 minutes reading

        • Mikkel Severin: "Helt grundlæggende har vi trænet ledere forkert"

          Mikkel Severin: "Fundamentally, we have trained leaders incorrectly"

          1 minutes reading

        • Lars Elbæk i BARONS' podcast

          Lars Elbæk: "I have never done anything for the sake of money"

          1 minutes reading

        • Erik B. Jørgensen: "Det er ikke adrenalinen jeg søger. Det er passionen og dygtiggørelsen i det jeg gør"

          Erik B. Jørgensen: "It's not the adrenaline I'm after. It's the passion and the mastery in what I do"

          1 minutes reading

        • Biohacker Nickolai Damgaard: "Lad være med at putte et guldtag på et brændeskur"

          Biohacker Nickolai Damgaard: "Don't put a gold roof on a woodshed"

          1 minutes reading

        • Casper Kirketerp-Møller: "Det var i vores krisesnakke, jeg så, at fuck medledelse fungerer godt"

          Casper Kirketerp-Møller: "It was during our crisis talks that I saw how 'fuck management' works well"

          1 minutes reading

        • Mads Nipper: "Jeg var ikke en af dem, som McKinsey ville stå i kø for at headhunte i dag"

          Mads Nipper: "I wasn't one of those McKinsey would line up to headhunt today"

          1 minutes reading

        Blog feed

        • Eskild Ebbesen: "Jeg tror ikke nogen bliver verdens bedste i dag uden at være utrolig nysgerrig og videbegærlig"

          Eskild Ebbesen: "I don't think anyone becomes the best in the world today without being incredibly curious and eager to learn."

          1 minutes reading

        • David Owe: "Jeg udsætter mig for noget ubehageligt hver dag"

          David Owe: "I expose myself to something uncomfortable every day"

          1 minutes reading

        • Mikkel Severin: "Helt grundlæggende har vi trænet ledere forkert"

          Mikkel Severin: "Fundamentally, we have trained leaders incorrectly"

          1 minutes reading

        • Lars Elbæk i BARONS' podcast

          Lars Elbæk: "I have never done anything for the sake of money"

          1 minutes reading

        • Erik B. Jørgensen: "Det er ikke adrenalinen jeg søger. Det er passionen og dygtiggørelsen i det jeg gør"

          Erik B. Jørgensen: "It's not the adrenaline I'm after. It's the passion and the mastery in what I do"

          1 minutes reading

        • Biohacker Nickolai Damgaard: "Lad være med at putte et guldtag på et brændeskur"

          Biohacker Nickolai Damgaard: "Don't put a gold roof on a woodshed"

          1 minutes reading

        • Casper Kirketerp-Møller: "Det var i vores krisesnakke, jeg så, at fuck medledelse fungerer godt"

          Casper Kirketerp-Møller: "It was during our crisis talks that I saw how 'fuck management' works well"

          1 minutes reading

        • Mads Nipper: "Jeg var ikke en af dem, som McKinsey ville stå i kø for at headhunte i dag"

          Mads Nipper: "I wasn't one of those McKinsey would line up to headhunt today"

          1 minutes reading

        What the shirt warriors say...

        Let customers speak for us

        from 1398 reviews

        Mooie details en mega comfortabel om te dragen

        Simon Staudt
        The Lawyer 4.0 | Middenblauwe streep
        03/20/2026
        Het perfecte overhemd

        Ik moet beginnen met toegeven dat ik een enorme Barons-fan ben en een versie van al hun overhemden heb. Dat gezegd hebbende, is deze echt uniek! Hij is zo zacht en comfortabel, zit extreem goed en is gewoon 5-10% lekkerder dan alle andere al fantastische overhemden. Probeer het en je wilt niets anders meer dragen!

        Sebastian Østfeldt
        The Merino Edition
        03/16/2026
        Mooi

        Mijn vrouw zei: hou nu op, wat is dat overhemd mooi! Beter wordt het niet.

        Carsten Lauridsen
        The CEO 4.0
        03/16/2026
        Goed product.

        Ben blij met de jas, een heerlijk kwaliteitsproduct.

        Søren Guul
        The Driver | Navy
        03/14/2026
        Fantastische kwaliteit

        Heerlijk overhemd dat de hele dag scherp blijft. Is zacht en fijn om te dragen en voelt luchtig aan als je in een warme vergaderzaal zit.

        Kan zeker aanbevolen worden

        Michael Elkær Meisner
        The Merino Edition
        03/14/2026
        Topkwaliteit

        Echt goed overhemd.
        Het is iets steviger in kwaliteit dan je in eerste instantie zou verwachten. Dit vereist een snelle strijkbeurt na het wassen - maar dat weet iedereen dat alle goede overhemden dat nodig hebben.
        Over het algemeen topkwaliteit, waarvan ik zeker weet dat het beter wordt na een paar wasbeurten.
        Ik ben trouwens dol op de knopen.

        Opnieuw gekocht
        The Consultant 4.0 | Extreme cutaway
        03/14/2026
        Super comfortabel wol overhemd

        Echt een heerlijk overhemd, goede pasvorm, je denkt helemaal niet aan Wol, alleen aan welzijn, hoop dat er meer kleurvarianten komen -

        Jess Nielsen
        The Merino Edition
        03/14/2026
        The Consultant 4.0

        Super kwaliteit en pasvorm

        Nils Christensen
        The Consultant 4.0 | Archive
        03/14/2026
        Heerlijk

        Goede pasvorm en heerlijk comfortabel overhemd. Kan zeker aanbevolen worden.

        Henrik M.
        The Consultant 4.0
        03/14/2026

        The Lawyer 3.0

        Lukas Beraki
        The Lawyer 3.0
        03/13/2026
        Uitstekend overhemd

        Uitstekend overhemd - heerlijke kwaliteit

        Jens Sørensen
        The Founder 4.0 | Lichtblauwe streep
        03/13/2026
        Koninklijk overhemd

        Meest comfortabele overhemd tot nu toe.

        Nicolai Andersen
        The Merino Edition
        03/13/2026
        The Merino Edition - super heerlijk overhemd

        The Merino Edition overhemd - beste overhemd ooit - duur, maar super kwaliteit - voor het geld, super ontworpen overhemd - zacht en heerlijk om te dragen. En perfect voor zowel lente, herfst als winter.

        Finn Jørgensen
        The Merino Edition
        03/07/2026
        Heerlijke kwaliteit

        Het overhemd bevindt zich precies op het snijvlak tussen casual en business. Het kan alles, maar zit het liefst over de broek. Zit perfect als je een beetje rond de taille bent :)

        Flemming Gyldenhammer
        The Merino Edition
        03/06/2026
        Mijn nieuwe favoriete overhemd

        Voor business casual is deze versie echt goed. Zacht en heerlijk.

        renejensen91 Jensen
        The Founder 4.0
        02/18/2026

        Contact / Opening Hours

        Mail: hello@baronsofficial.com
        Live chat: Accessed via the icon at the bottom right of the page

        Customer Service:
        Mon-Fri:

        Weekend and holidays:

        Store Pilestræde 52 (Copenhagen):
        Mon-Fri:

        Sat:

        Sun/holidays:

        09:00 - 16:00
        Closed


        11:00 - 18:00
        10:00 - 16:00
        Closed

        Customer Service

        • Help Center
        • Contact us
        • Returns & Exchanges
        • The Shirt Finder
        • Size Guide
        • Care Guide
        • Digital Gift Card
        • FAQ
        • Corporate Wear
        • Help Center
        • Contact us
        • Returns & Exchanges
        • The Shirt Finder
        • Size Guide
        • Care Guide
        • Digital Gift Card
        • FAQ
        • Corporate Wear

        Shirts

        • The Consultant
        • The CEO
        • The Lawyer
        • The Sicilian
        • The Founder
        • The Ambassador
        • Shop all
        • The Consultant
        • The CEO
        • The Lawyer
        • The Sicilian
        • The Founder
        • The Ambassador
        • Shop all

        BARONS

        • Terms & Conditions
        • Privacy and Cookie Policy
        • Sitemap
        • Press
        • Blog
        • Terms & Conditions
        • Privacy and Cookie Policy
        • Sitemap
        • Press
        • Blog
        © 2026 - DK VAT: DK-36414553 - Bispevej 4A, 2400 - Kbh NV -
        • Danmark (kr)
        • Nederland / Netherlands (€)
        • Sverige / Sweden (kr)
        • Deutschland / Germany (€)
        • Norway / Norge (kr)
        • Austria / Österreich (€)
        • Belgium (€)
        • España (€)
        • Luxembourg (€)
        • Finland (€)
        Language
        • Nederlands
        • English
        Are you in the right place?

        Please select your shipping country.

        Buy from the country of your choice. Remember that we can only ship your order to addresses located in the chosen country.

        Country
        • Danmark (DKK)
        • Nederland / Netherlands (EUR)
        • Sverige / Sweden (SEK)
        • Deutschland / Germany (EUR)
        • Norway / Norge (NOK)
        • Austria / Österreich (EUR)
        • Belgium (EUR)
        • España (EUR)
        • Luxembourg (EUR)
        • Finland (EUR)
        Language
        • Nederlands
        • English